Consumer Acceptance of Loyalty Cards and the Role of Privacy Concerns
Basic data for this talk
Type of talk: scientific talk
Name der Vortragenden: Tillmanns, Sebastian
Date of talk: 05/06/2013
Talk language: English
Information about the event
Name of the event: EMAC Conference
Event period: 04/06/2013 - 07/06/2013
Event location: Istanbul Technical University, Istanbul, Türkei
Organised by: EMAC
Abstract
Speakers from the University of Münster
| Tillmanns, Sebastian | Chair of Marketing Management |