Drivers of Private Label Purchase Behavior Across Product Categories and Private Label Tiers
Basic data for this talk
Type of talk: scientific talk
Name der Vortragenden: Tillmanns, Sebastian
Date of talk: 25/05/2016
Talk language: English
Information about the event
Name of the event: EMAC Conference
Event period: 24/05/2016 - 27/05/2016
Event location: Norwegian Business School, Oslo, Norwegen
Organised by: EMAC
Abstract
Speakers from the University of Münster
| Tillmanns, Sebastian | Chair of Marketing Management |