Time Varying Drivers of Private Label Purchasing
Basic data for this talk
Type of talk: scientific talk
Name der Vortragenden: Tillmanns, Sebastian; Noormann, Philipp
Date of talk: 17/10/2014
Talk language: German
Information about the event
Name of the event: Tagung Handelsforschung
Event period: 16/10/2014 - 18/10/2014
Event location: Universität Trier, Trier, Deutschland
Organised by: Professur für BWL, insb. Marketing & Handel
Abstract
Speakers from the University of Münster
| Tillmanns, Sebastian | Chair of Marketing Management |